How we do it
Increased visibility leads to greater attention, attracting potential customers to your doorstep.
Keyword
Research
In SEO, a key first step is nailing accurate keyword research. It's crucial to pick not just any keywords, but the right ones that truly match your site's vibe. This builds a reliable customer base and boosts your revenue. We even dig into keyword difficulty, making sure your brand shines in search results. Long tail keywords are another gem – they're super specific and boost your site's ranking and traffic.
On-page
SEO
On-Page optimisation is about fine-tuning webpages to rank higher in searches. We use tailored keywords to match your brand's story. It makes your site user-friendly and search engine-friendly. This boosts website visits and user interactions. At Ergate, we're all about effective storytelling. Our team optimises content, adds traffic-pulling links, and ensures smooth performance with meta tags, content, structured data, and interlinks.
Content
Creation
Content is crucial for brand representation. We get it – your content must be genuine and effective. Our expert team uses research to craft standout content. We employ tools to amplify your brand's reach, boosting visibility and recognition. Your story matters to us!
Off-page
SEO
Off-page SEO is all about boosting your website's recognition and brand awareness. It involves aspects like organic search results to keep your site at the top of search engine rankings.One crucial part of off-page SEO is Link Building. Often overlooked, it's essential for community building, PR, and site improvement. At Ergate, our experts master off-page SEO, using it to ensure your website gets the attention it deserves. Your brand's recognition matters to us!
Blog & Social Optimisation
Blogs offer a range of SEO benefits that many aren't aware of. They serve as versatile platforms for brand development, connecting users with a dedicated community. One major advantage is their versatility, allowing brands to gain organic visibility in areas they might not reach through social media alone. Our experts focus on enhancing your blog content to improve your search engine presence and organic reach. Trust us to boost your visibility!
Scope of Work
Technical
SEO
Investing in SEO is all about boosting your website's visibility and search engine ranking. To make this happen effectively, we dive into technical SEO. This aspect ensures search engines can easily access and understand your website. Technical SEO optimises your site's structure so search engines can read it effortlessly, making keyword identification a breeze. The beauty of technical SEO is that you only need to set it up once, but it's crucial for the entire SEO strategy to work.
Local
SEO
Local search is a game-changer for small businesses. If your business isn't locally optimised, you could miss out on up to 80% of potential customers. Local optimisation is key because people prefer shopping from nearby stores, ensuring convenience in terms of distance and delivery. Local SEO connects companies with nearby customers when they're actively looking for products
E-commerce
SEO
E-commerce is a powerhouse for branding, promoting a wide range of products globally. With e-commerce SEO, your webpage gets optimised to highlight your products when relevant searches happen on search engines. One standout feature is that it puts your brand in front of the audience without paid ads. E-commerce SEO secures top spots among the top 10 organic search results, ensuring your products are easily found.
